Compare Two Pricing Methods
View a markup on cost alongside a target margin calculated backward from the selling price, helping you avoid confusing markup with profit margin.
A free pricing wizard that protects your profit
Price your product using
Price your product using
costs and profit—not guesswork.
For handmade goods, food, manufactured products, digital products, and services. Enter your costs, labor time, overhead, and market price to instantly see a profitable selling price and the figures behind it.
Free, no registration required, and all data is processed only on your device. You can download a practical sample CSV even without entering anything.
No data sent externally
Save pricing history on your device
CSV export and printing
Work backward from your target margin
to find the right price
to find the right price
Pricing Calculator
Account for every cost and compare two prices
Calculate both a price that adds a fixed markup to your costs and a price that secures your target profit margin as a percentage of the selling price. Enter every figure on the same tax-inclusive or tax-exclusive basis used by your business.
Pricing History by Product
Saved only in the browser on this device.
Pricing Review Checklist
Check these points before raising or keeping your price
Generates a Markdown file containing your selections on the spot. Free, no registration, and no external data transfer.
What You Can Do
Move from a price that “might sell”
Move from a price that “might sell”
to a price that sustains your business
Pricing on affordability alone can leave you without a profit even when sales are strong. Review each necessary cost and your target profit separately to create a price you can explain.
Make Decisions by Product Type
Get guidance on commonly overlooked costs and key pricing considerations for small-batch goods, food, resale products, digital products, and services.
Save History and Recalculate
Save pricing options on your device and restore them when material costs or hourly rates change. You can also export them as CSV files or print them.
How It Works
Build the rationale for your price in three steps
Enter the Product Type and Costs
Include more than materials: convert labor time, hourly rates, packaging, shipping, selling fees, and other expenses into per-unit amounts.
Compare Your Price with the Market
Review the cost-plus and target-margin prices. If either differs greatly from the market, reconsider the specifications, process, and sales method.
Save and Update Regularly
Save the result to your history or a CSV file, then recalculate from the same conditions whenever purchase costs, labor time, or fees change.
Frequently Asked Questions
Common Questions About Product Pricing
What is the difference between a cost-plus price and a target-margin price?
A cost-plus price is calculated by adding a chosen percentage to the total cost. A target-margin price works backward from the percentage of the selling price you want to keep as profit. For example, adding a 30% markup to a ¥1,000 cost gives ¥1,300, while the price needed for a 30% profit margin is approximately ¥1,429.
Do I need to include the cost of my labor time?
Yes. If you treat your own labor as free, more orders may simply consume more of your time without providing adequate returns. Include all time required to deliver the product, such as production, inspection, packaging, and customer support.
What should I do if the calculated price is higher than the market price?
Do not immediately reduce your profit. First compare differences in quality, warranties, delivery time, included services, and sales channels. If you still cannot justify the gap, review your materials, processes, batch size, and selling fees, improve your cost structure, and then recalculate.
Is my saved input data sent anywhere?
No. Pricing history is stored only in your browser’s localStorage. Clearing your browser data will also delete that history, so save any results you want to keep as CSV files as well.
Can I use the calculated result as my selling price without changes?
The result is a starting point for evaluating your price. Make your final decision after considering business-specific factors such as tax treatment, return and waste rates, wholesale terms, advertising costs, demand, and brand value.
Start your next pricing review
with numbers, not guesswork.
Save a free CSV template with sample figures and calculation fields. Reuse it in spreadsheet software to evaluate pricing for each product.
Free, no registration, and no email address required. Click to download the CSV file immediately.